Arts Express minutes 9.9.14
Contributions of memorable/significant stories and experiences
relating to Brighton were invited by Debo from NWS
YOUNG INVENTOR CENTRE
David Allistone discussed Exploring Senses Young Inventor Centre Project http://www.ExploringSenses.co.uk
We took part in a marketing and publicity brainstorming
Word of mouth
Using existing group to follow on and to market to others
Long term sustained engagement
Time-Begin marketing at conception of project
People need to see info in 3 different places
Work in partnership with Schools
Amongst organisations use co marketing and share contacts
Endorsements from role models/figure heads/authentic industry
partners EG Audio Active and The Great Escape
Track progress of previous participants to show to new ones
National initiatives EG Digital Festival
Authentically market, do nor bribe! EG big up the skills,
experiences gained, knowledge etc.
Use YP as ambassadors
Use Yp to do peer to peer social media
Have high profile end events, attach to science/arts festivals
Keep up to date with tech/culture- learn from YP
Use doodle poll
Have a one off launch event
Gain parental support and take that role for those who don’t have
Use cultural organisations that are a fitting context to project.
Working in partnership youth arts and cultural organisations
are invited to create joint publicity packs to go out to secondary
schools. Different representatives will rotate to take them along
and promote all of the current work.
Opportunity to showcase current work and bring it to life with
music, dance etc.
Contacts of interested yp would be gathered.
Potential for a pack to be given to teachers as a separate thing.
Meeting to be held to specifically plan this and to present our
organisations to each other so we know what we’re talking
B.fest year 3
Theme is “A place for young people”
Level is booked for a stage or marquee and stage type live event
Potential to take shows and young people to the fringe in
M.C.’s V Poets and stand up comedy discussed.
Marketing group will have more links with the Brighton Fringe
and hopefully attend workshops/existing training offers with
them and perhaps work experience etc.
The marketing group may have enough numbers to split into sub
groups this year.